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Our Story

We are an award-winning Cotswold Country Clothing retail store, located in the heart of the thriving Cotswold town of Moreton-in-Marsh.  Henry’s of Moreton won the award for “best exhibitor” at the Moreton Country Show, in September 2023, the annual local country show renowned for being the largest one-day show in the country.  The business was established back in June 2018.  Henry’s of Moreton provides speciality English Country Clothing made with the finest quality materials, from luxury knitwear to beautifully crafted separates and country wear. We are an independent retailer offering friendly and knowledgeable customer service for our brands.

The store exclusively stocks a large range of some of the most sought-after brands such as Dubarry of Ireland, Welligogs, Schöffel, Seeland, Ariat, Le Chameau, Alan Paine and Clare Haggas to name but a few in traditional British Country Clothing, shooting wear, footwear and accessories for men and women.  Our clothing doesn’t just look good; it will keep you protected and comfortable in all weather.  For men, the style is classic, rugged and good-looking. For women, the order of the day is effortless, elegant and practical.


We care passionately about providing excellent customer service and bringing our customers great products which help them enjoy their time outdoors. Be it from high-performance waterproof jackets for when the British weather does its worst, to those little things like handy bags and accessories for that family gift or travel add-on.  Whether you are looking to explore the countryside, clay pigeon shooting, walking your dog or taking a stroll through town, we are confident you will find the country attire you want.

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